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"We look forward to opening our store in Westfield London, which is being positioned to become a premier destination for luxury shopping in the area," said Melvyn Kirtley, Group Vice President Tiffany & Co. Europe. "Our Concord C1 Chronograph CC-1 location in the center provides us with the ideal environment for introducing customers to Tiffany's heritage of design and outstanding service for which it is known worldwide."Tiffany & Co. operates jewelry and specialty retail stores and manufactures products through its subsidiary corporations. Its principal subsidiary is Tiffany and Company. The Company operates

TIFFANY & CO. retail stores and boutiques in the Americas, Asia-Pacific and Europe and engages in direct selling through Internet, catalog and business gift operations. Other operations include consolidated Concord C1 Chronograph CC-2 from ventures operated under trademarks or trade names other than TIFFANY & CO. For additional informationTiffany's core lines-Atlas, Tiffany Grand, and Tiffany Mark-will continue, using new and current designs. The first new collections will be unveiled in 2009, though individual models could be ready this year, said Nicolas Hayek Jr., president Concord C1 Chronograph CC-3 chief executive officer of Swatch Group's management board.

Luxury jeweler Tiffany & Co. and its new partner, the Swatch Group, intend to make Tiffany one of the world's leading luxury watch brands within a decade. A 20-year pact between the two was announced in December. Concord C1 Chronograph CC-4 now account for 2 to 3 percent of Tiffany's total sales.Tiffany's core lines-Atlas, Tiffany Grand, and Tiffany Mark-will continue, using new and current designs. The first new collections will be unveiled in 2009, though individual models could be ready this year, said Nicolas Hayek Jr., president and chief executive officer of Swatch Group's management board.